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Promotion

Promotional videos to advertise your events, services, products, business and brand.

Visual storytelling for social media and websites.

Promote your organisation

A promo video is an essential tool for showcasing an organisation and its services, especially if you can include testimonials from your clients, like this video for IMA International.​

promote organisation

Promote your products

Raise awareness of a new product, like this video for the Adidas Tycane Pro Campaign. This video was made with a behind-the-scenes style social media campaign, to give the audience more content and a deeper look at the new sunglasses, enhancing the message in the advert.

Promote your progress

Videos are also a great way to report on the progress of projects and programmes for internal and external knowledge sharing.

 

This video was made for a United Nations programme and was used to show what had been learned and to secure funding for its successor.

Promote your people

'Meet the Maker' style videos can help to humanise a business, especially small independent businesses. They allow your customers to get to know you better and understand your philosophy, which build trust and confidence in the brand.

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In this video, the founder of Craft House Coffee, Tom Osborne, explains why he started the company and offers insights into how it works.  

Promote your events

Documenting events with video is an enjoyable way to share happy memories with those that attended but also to encourage others to join future events. #FOMO

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This video captured a fireworks night celebration at the Bison Beach Bar and can be used in following years to promote the next celebration. 

Promote your charity

Use video to tell compelling stories to raise awareness for fundraising projects, that can be shared with the public or be used to help secure grants.

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Here is an example from Kiya Survivors, a charity working in Peru that provides children with special needs, and their families, and abused and abandoned children, the chance of a new beginning through education, support, therapy and love.

Promote your ideas

Video is an accessible method for recording workshops, lectures and other learning events, which can be easily shared to spread ideas. This is a great method for capturing tacit knowledge and sharing it with the world, especially for those who may not be able to attend and event in person. 

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This video is a trailer for a longer workshop by Professor Robert Chambers.

Promote your band

Film gigs, studio sessions, music videos and even your next world tour! Keep your existing fans happy and find new ones too.

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Here's a clip of the Bedford Celts, live at The Barn.

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Promote your brand

Videos can be used to dive deeper into an organisation's purpose and vision, not just its products and services. building brand awareness and customer confidence.

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Another example from IMA International that focuses on the approach of the organisation. 

Promote yourself

Share your work, hobbies and skills through video. Content creators and influencers all now rely heavily on video content to share their stories.

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Here is an example of poet @noah_sumptions, reciting a poem at the Trans Pride festival, in Brighton.

More examples

Unbarred brewery - Honeycoomb beer (product launch)

Sports day (event)​

IMA International (training course promo)

Dinostore - storage in Sussex (promo)​

Sussex Access Maintenance (promo)​

O'Neills Hydrofreak campaign (behind-the-scenes)

Karin's boxing club (promo)​

Cycling team launch (event)

NYE at The Arch, nightclub (event)

Unbarred brewery (product photography)

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